Media Collaboration

Media Collaboration encompasses a broad organizational capability for how to knowledge workers create, review, comment, and ultimately approve rich media assets and final form content that may include photographs, illustrations, brochures, video spots, animations, presentations, & etc.

Media Collaboration often requires a significant change in mindset and behavior of individual knowledge workers, work groups, and related workflows, emphasizing the need to secure feedback and support for adopting these new media collaboration tools from the bottom up, from the stakeholders involved.

Often secured as an external, on-demand service, Media Collaboration may entail development of new security protocols and policies for maintaining governance and regulatory compliance.

In regulated industries, such as health care and financial services, adoption of Media Collaboration will include archival capabilities consistent with other high-value document management applications.

Development of an effective Google strategy means using a variety of online tools and systems that boost the productivity of knowledge workers, addressing a broad spectrum of tasks. Online review, collaboration, and approval of art work and documents represent a generally unrecognized but major area ripe productivity improvement. Check out the interview with Henry Hon, CEO of Vyiew.com, which provides of a robust collaboration workspace platform. We also recommend ProofHQ, a simple, elegant online proofing tool that creative services professionals use to work with non-technical business executives.

GISTICS offers this Innovation Leadership Academy optimized for enterprises and agencies that want to speed adoption of Media Collaboration throughout their organizations and marketing supply chains.