Michael Moon, Blogger-in-Chief

Professional Background, Michael Jay Moon

Executives worldwide recognize Michael Moon as a masterclass facilitator of innovation academies, a provocative keynote speaker on service innovation, digital brands, marketing operations management, and digital asset management, author of 30+ executive white papers, and a generally supportive Netizen within various social networks and communities.

Michael Moon has delivered more than 350 keynotes, presentations, executive seminars, workshops, and Web-based Webinars around the world. McGraw-Hill and its international affiliates offer Mr. Moon’s book, Firebrands: Building Brand Loyalty in the Internet Age in 13 languages. He has lectured at UC Berkeley, Stanford University, San Francisco State University, California State University—East Bay, Fielding Institute, and St. Pölten University (AT).

Michael Moon also co-chairs the prestigious international conferences on Marketing Operations Management and Digital Asset Management, and serves as the Editor in Chief of the Journal of Digital Asset Management.

GISTICS Incorporated
Thought Leadership … Executed Worldwide

4171 Piedmont Avenue, Suite 210, Oakland, CA 94611 USA
Tel +1 510.450.9999 | Fax +1 510.450.0954 | Skype: michael_moon

GISTICS constitutes a marketing think thank that facilitates new market creation for enterprise and consumer technologies, assisting clients in the collaborative bottom-up development of digital service-innovations, the execution of multi-theater brand engagement strategies, the creation of the Voice of the Customer programs, and the management of social networks comprised of independent consultants and other essential market makers.

GISTICS advises international-brand corporations on service-innovation strategies for digital brands, marketing supply-chain strategies, and digital asset management, including Amway, Boeing, Disney, Ericsson, Fortum (FI), Frank Russell Company, Gap, General Motors, FCB, Hallmark, Hasbro, IBM, Leo Burnett, Nokia, Philips, SanomaWSOY, SAP, SocialMedia8 (NL), TeliaSonera, Thomson Corporation, Time, VF Corp, and Warner Bros.

GISTICS assists technology companies execute corporate and market-entry strategies, market making, certified consultant’s programs, developer relations, and service-fulfillment methodologies, including Adnovate (NL), Alterian (UK), Apeer, Apple, Artesia, Adobe, Big Step, Capital ID (NL), Cariocas, ClearStory, D-BAM, Deep Video, Deloitte, Documentum, Emotion, Ex’pression, Freedman International (UK), Getty Images, Informix, Harris, Henry Stewart Conferences (UK), HP, IBM Autonomic Computing, Kodak, LaComunidad (NL) Macromedia, NetXposure, Nokia Multimedia, North Plains Systems, Nstein Technologies, Onstream Media, Oracle, Paxonix, Peer English Networks, PricewaterhouseCoopers, Radiance Technologies, SocialMedia8 (NL), Sonera (FI), and TeliaSonera (SE).

GISTICS assists independent consultants to find long-term engagements, define and manage complex, multi-year projects, and achieve professional and personal success, using masterclass academies, publications, workshops, telebriefings, and certification programs.