3-Strategy Maps

“To stretch our scarce resources, we absolutely do need to reinvent many of the production processes we are using today.” Gwen Ruta, VP for Corporate Partnerships, Environmental Defense Fund | New York Times, 15 June 2008

“It is a mistake to assume that older technologies are less dynamic than new ones.” David Edgerton, Historian, Imperial College in London | New York Times, 15 June 2008

“Many innovations were, frankly, thwarted by cost…There’s a lot of upside in revisiting old, discarded ideas.” C. Philip Ross, Consultant | New York Times, 15 June 2008

“Good cost managers are the unsung heros of business.” - Andrew Wileman, author, Driving Down Costs: How to Manage and Cut Costs Intelligently

“Hmmm. If I cut costs enough, I can make money on no revenues.” Dilbert’s boss

“You never try to grow your headquarters, because it’s an indirect cost.” Dr. Robert Lee, CEO of Achievo | East Bay Business Times 13-19 June, 2008