“In the past, it was about product quality. Now it is about brand provenance.” - Rupert Younger, Director, Centre for Corporate Reputation, Said Business School, Oxford University | Financial Times 30 June 2008
“How a corporation behaves will determine its reputation.” - Bob Wigley, Chairman, EMEA, Merrill Lynch International | Financial Times 30 June 2008
“The way in which a company is perceived has a big impact on the recruitment and retention of staff.” Rober Perry, Chairman, Johnstone Press UK | Financial Times 30 June 2008
“Today’s marketplace is a very competitive one in terms of talent. A company’s employees are its most important stakeholders, its only real asset” - Bob Wigley, Chairman, EMEA, Merrill Lynch International | Financial Times 30 June 2008