“To stretch our scarce resources, we absolutely do need to reinvent many of the production processes we are using today.” Gwen Ruta, VP for Corporate Partnerships, Environmental Defense Fund | New York Times, 15 June 2008

“It is a mistake to assume that older technologies are less dynamic than new ones.” David Edgerton, Historian, Imperial College in London | New York Times, 15 June 2008

“Many innovations were, frankly, thwarted by cost…There’s a lot of upside in revisiting old, discarded ideas.” C. Philip Ross, Consultant | New York Times, 15 June 2008